EDGE

Michael Fern speaking at Caffe Culture Show 16 - 17 Oct.'18

Media News / October 2018

Michael Fern speaking at Caffe Culture Show 16 - 17 Oct.'18

Michael Fern, Director and Project Principal at Edge, is talking at this year's Caffe Culture Show.

His talk, 'Creating differentiation within a crowded market', shares Edge's experience of working with Costa Coffee over the past 18 months.  He will share his insights into defining a methodology to build customer loyalty and advocacy for your brand, to support a sustainable business model fuelled by a shared love of coffee. An insightful presentation with a mixture of theory and case study to show how to bring a brands unique DNA to life.


Speaker slot:

Wednesday 17th October 11:00am - 11:40am

Business Design Centre (BDC)
52 Upper Street, Islington
London, N1 0QH

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