How design, branding and wayfinding make a difference

London Based Client

LOCATION
London

SIZE
41,850 sq ft

DISCIPLINES
Brand
Interior design

SERVICES
Signage & Wayfinding

OVERVIEW

Wayfinding design, branding and having clear communications are integral parts of workplace design strategy as demonstrated by this main London office that Tonik Edge recently undertook.

We have been working with this London based client to create a productive and creative office environment that is a strategic tool for growth. This global professional services consultancy, faced the challenge of creating a feeling of home and enabling people to function optimally when they are only in 1 day a week using shared desks. Tonik Edge has helped to make the London office a dynamic destination that is firmly rooted in the client’s DNA of an expert, very mobile, flexible culture.

The signage and wayfinding design and environmental branding not only make the space easily navigable for people who don’t spend much time there, but also reinforce what is memorable and different about the client’s identity as a company.

The new design introduces branded space to enhance working, bolder colours to aid segmentation and navigation; and strategically placed wayfinding linking to iconic themes of London to support the communication themes within the building.

Creating a truly human work environment for an agile, mobile workforce.

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