EDGE

Leisure & Hospitality

Workplace

Retail

Pilot store offering extended opening hours

Client:
Costa

Location:
Wandsworth, London

Brief: 
EDGE was appointed to work in close collaboration with Our Design Agency and Costa’s Innovation and Store Design teams to determine its next generation coffee shop trial.

What’s the Big Idea? 
The store features a redesign of the counter and back bar menu system to showcase an extended coffee offering, through the introduction of new brewing methods (that take pride of place on the front counter) and a new range of single origin coffees, whilst continuing to build customers awareness of the original Mocha Italia signature blend.

The layout of the store allows space to create two distinct moods. The bar area focuses on immersing the customer in the art of coffee, with visibility to the barista and handcrafting of new coffees, whilst a more relaxed lounge area offers a landscape of comfortable seating.

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